I do have a nice lineup of interviews scheduled with SEOs and SEMS, many of which you don't want to miss - and I promise to continue to make these vlogs better over time. You can subscribe to our YouTube channel by clicking here so you don't miss the next vlog where I interviews. You can follow Martin Splitt on Twitter at and at the Google Webmaster Channel at /googlewebmasters. We talked a tab about the evergreen GoogleBot as well. John Mueller cannot, Gary Illyes probably cannot. SEO myth he joked he wished was true, was that he could change a sites ranking. BERT is proactive but the core updates are not. Here is what Martin Splitt says about this In an SEJ webinar on Google Passages: And this Twitter thread from Google SearchLiaison also explains it in a pretty straightforward way: Here is a pretty in-depth explanation of passage-based ranking. There are updates all the time and it is not like they proactively did something with a core update. There are so many factors and how those factors are mixed change all the time. SEO myths around rankings get under his nerve. On February 28, 2019, Googles Webmaster Trends Analyst Martin Splitt.
#MARTIN SPLITT GOOGLE SERIES#
If you are gaming the system, then Googlers do have a problem with that. New Series Provides Greater Insight into How Google Approaches Programming Language. All they want to do is build better sites. If you want an absolute answer, it will be the "most defensive" possible answer just in case.Īnother SEO myth is that Googlers do not like the SEO community - that is not the case. The truth is, it depends, is often the answer. He said most of the time, the answer is "it depends." He explained why the answer is "it depends" because there are gray areas. So when SEOs twist the words, so that they can fit their own hypnosis. Plus, sometimes the numbers change over time, so if they gave a number now, it might be wrong in the future.Īnother thing that surprises him is that when he gives an answer to an SEO question, and the SEO community responds to get the answer to be something they want it to say. He said sometimes they don’t answer questions from SEOs because the answers are not actionable. One of the SEO myths that surprise him the most is that Google is out to get you, the SEO or webmaster. He then got recruited to work at Google, in his interview, he kind of was sold on the job.
#MARTIN SPLITT GOOGLE SOFTWARE#
His first job was to build an intranet and then other sites, so he has experience building web sites and then software products and applications.
#MARTIN SPLITT GOOGLE FREE#
He learned coding during his free time, starting when he was 12 years old or so. His focus on that team is on technical SEO, rendering, indexing, JavaScript and the like. Martin Splitt is on the Google Search Developer Relations team, formerly Google Webmaster Trends Analyst team. This was a while back, in November 2019, but I held this video to publish along with the release of when he interviewed me as well on his channel. Martin Splitt and I decided to make the interview very intimate, so we chatted a bit in one of the Google sleep pods at the New York office.
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